Sr Manager, Marketing at Spectrum

IT/Software Development
Mililani Town, HI 96789
Client Reference Code: 229957
Spectrum Networks is looking for passionate, talented and driven individuals with an eagerness to join the best and most dedicated in gathering, producing and delivering live sporting events and ancillary programming. Our commitment is to engage viewers with relevant and timely information about the teams they love.

What is Spectrum Networks: Spectrum Networks is a growing organization, home of 27 Local News Channels nationwide and 9 Local/Regional Sports Channels, inclusive of 3 Los Angeles based Sports Networks. Spectrum Networks is the news and sports division of Charter Communications, Inc. (NASDAQ: CHTR), the leading broadband communications company and the second-largest cable operator in the United States.

The Spectrum Sports Environment: Spectrum Sports employs the industries best sports TV makers and technological innovators. Employees are required to be flexible and available to work various shifts throughout the day, including mornings, late evenings, weekends and holidays as we strives to connect viewers to their home teams. Spectrum Sports broadcast live sporting events for various professional, collegiate and high school sports teams most notably the Lakers, Dodgers, Galaxy, Sparks, WCC and CIF State Championships in the Los Angeles area.

Spectrum Networks Employees: are passionate and driven, and can thrive in a competitive, fast-paced and fiercely accurate sports reporting environment. They are creative and/or highly technical with a desire to leverage their knowledge, skills and abilities to share team stories with depth and access. They are nimble and learn quickly, enabling themselves to pivot when new information is acquired within an ever-changing environment. They are team players with positive attitudes and strong interpersonal skills. They have the ability to multi-task, meet tight deadlines and remain calm under pressure.

What we’re looking for: The Senior Manager of Marketing & Promotions for Spectrum Networks will manage marketing campaigns and promotions from inception through post campaign analysis and summary report. Employing strong project management skills, this individual will create and oversee campaigns in order to drive viewership, engagement, and revenue. The Marketing manager will report to the Senior Director of Spectrum Networks in Hawaii , and will also work closely with Division marketing leaders and others to incorporate strategies in alignment with Division goals and processes.

Major Duties and Responsibilities:
  • Create, design, and implement marketing, communication, and promotional efforts to advance the visibility and popularity of all Spectrum Networks channels in Hawaii.
  • Lead a cross-functional team (Programming, Production, Digital Product, Spectrum Reach) to manage marketing campaigns and promotions from inception through post campaign analysis and summary report
  • Partner with relevant business functions (including Spectrum Reach) and external vendors to determine targets and schedules; utilize available research methods (ratings services) to analyze campaign performance across key metrics and ensure flawless execution
  • Focus on digital product and social media to maximize exposure, engagement, and positive messages regarding Spectrum Networks in Hawaii.
  • Proof read final copy and review all produced elements to ensure accurate and correct communication; match creative, versions and other campaign elements.
  • Communicate with internal and external research groups, industry organizations and other sources of expertise
  • Perform other duties as assigned

  • Ability to manage multiple projects and tasks at one time
  • Ability to prioritize and organize effectively
  • Ability to communicate orally and in writing in a clear and straightforward manner
  • Ability to manage all phases of a large project from beginning to end with sufficient autonomy
  • Ability to work well with people from all levels of the organization, many different disciplines and varying degrees of technical and business experience
  • Ability to show judgment and initiative and to accomplish job duties
  • Ability to work independently and make recommendations and decisions autonomously
  • Ability to maintain confidentiality
  • Ability to make decisions and resolve problems while working under pressure
  • Ability to manage and foster change
  • Ability to conduct formal presentations to all levels of management on issues or findings in assigned areas or subjects
  • Ability to analyze and interpret data to make recommendations based on analysis and expertise
  • Honesty, integrity and ethics
  • Knowledge of the cable television industry
  • Knowledge and passion for the Hawaii sports market and its many teams (high school/collegiate)
  • Intimate knowledge with the diverse Hawaii community
  • Strong attention to detail balanced with the ability to think strategically
  • Highly developed capacity for teamwork
  • Penchant to work with a sense of urgency
  • Proficiency with Excel, PowerPoint, and other desktop applications

Education & Experience:
  • Bachelors Degree in Business, Finance or related discipline and/or an equivalent experience
MBA / Masters preferred
  • 5-7 years of marketing experience

Spectrum Networks believes every employee is an influencer and culture keeper. We expect respectful communication, openness to feedback, an eagerness to learn and grow, and an overall positive attitude. Roles may require the following:
  • Sitting and/or standing for extended periods of time
  • Overtime may be required to meet deadlines
  • Dexterity of hands, fingers to operate computer keyboard, mouse, and to handle other compute components

Job Code : MGN635 Sr Mgr, Marketing Exempt